Marketing Your Fiber Arts Online-The New Frontier
Instructor: Heather Campbell
Required Skills: Basic computer and phone skills
As 2020 showed us, the online market is becoming increasingly important. But many farms and fiber producers get lost in the world of social media. What’s TikTok? What’s a reel? How do you handle negative press? Learn how a website can make or break your online presence, how to use Instagram, Twitter, TikTok, and Facebook to connect with your customers where they live and how to make the most out of this rapidly growing area. Learn what to show, what to avoid, and how perception equals reality.
Supplies Student Should Bring to Class: An eagerness to learn!
Supplies Provided by Instructor: Class Notes
Time: 9:30 am to 12:30